Latest News & Articles

Brand awareness and digital audio – lessons from the “La Salle de Sport with Reebok” campaign (France)

19 January 2021

For its 2020 relaunch, La Salle de Sport with Reebok, located in the heart of Paris, opted for a cross-disciplinary...

What are the KPIs for digital audio in 2021?

13 January 2021

Digital audio advertising is one of the major trends for 2021. Lockdowns were clearly conducive to an increase in listening...

Digital audio in 2020: infographic

05 January 2021

Digital audio has been experiencing quite a spectacular boom in recent years; our passion for it has been confirmed during...

Digital audio: new opportunities to interact with your targets

05 January 2021

The penetration rate of digital audio in people’s daily lives has increased in recent months with the advent of lockdown....

Voice assistants: new opportunities for advertisers

23 December 2020

Voice control has undeniably taken off, and is a market that is set to explode in the next few years...

Targetspot extends international coverage through a partnership with MediaDonuts in India and South-East Asia

15 December 2020

Upon entering in this partnership, Targetspot takes a new step in its pursuit of international expansion.

Audio DCO: where creativity meets data

29 October 2020

Digital audio has a stand-out feature – it is a means of mass distribution consumed in a personal way. Advertisers...