# Latest **News** & **Articles**

## Mobile Gaming

###### [Why adopt an audio advertising strategy in mobile video games](/content/blog/audio-ads-gaming-avantages/index.html)

11 April 2021

In the field of mobile video games, audio is the new advertising format that gives brands the opportunity to reach...

###### [Text-to-Speech: Strategic agreement signed between the ETX Studio news agency and Targetspot](/content/blog/text-to-speech-strategic-agreement-signed-between-the-etx-studio-news-agency-and-targetspot/index.html)

25 March 2021

ETX Studio, the news agency headed by Jérôme Doncieux, pioneer of audio augmentation with ETX Daily Up, and Targetspot, a...

###### [Targetspot continues its expansion in Nordic countries with Bauer Media Audio](/content/blog/targetspot-continues-its-expansion-in-nordic-countries-with-bauer-media-audio/index.html)

11 March 2021

For the first time, Targetspot’s digital audio inventory is available for sale in four Nordic European countries, following an agreement...

###### [What is text-to-speech?](/content/blog/what-is-text-to-speech/index.html)

02 March 2021

Digital audio is now embedding itself everywhere, including in text content and newspapers, where it converts readers into listeners. This...

###### [Targetspot connects digital radio stations with local advertisers](/content/blog/targetspot-connects-digital-radio-stations-with-local-advertisers/index.html)

09 February 2021

Targetspot and the CI Media advertising agency, active in the South of France, have joined forces for an offering aimed...

###### [Video Validates The Audio Star](/content/blog/video-validates-the-audio-star/index.html)

03 February 2021

Audio-based media has grown tremendously over the past decade as content and technology – streaming, podcasting, smartphones, smart speakers, etc....

###### [Targetspot to Integrate TruAudience to Power Advanced Audience Targeting](/content/blog/targetspot-to-integrate-truaudience/index.html)

21 January 2021

Integration will enable advertisers to reach more than 100 million streaming audio listeners with greater scale and accuracy
