Latest News & Articles

Podcasts

Why Podcast advertising has a higher effectiveness

08 January 2022

After a decade of audience growth, podcasts remain a relatively untapped medium for advertisers. They offer a huge potential for...

Insights

The SMB Opportunity to Tap Into Digital Audio

06 January 2022

Low awareness usually indicates a sales or marketing issue, depending on what exactly it is that has low awareness. However,...

Connected speakers – listeners have found a new radio set

15 December 2021

Have connected speakers become the new home radio and music receiver? What are the key trends for advertisers and publishers?

Why you should direct your media buying into digital audio

17 November 2021

The latest technological innovations in the digital audio world are allowing brands and agencies to diversify their advertising investment by...

The future of audio advertising is here – and it may well be visual. Here is why…

20 October 2021

A panel discussion on innovation in audio was organised by the IAB last September as part of their Audio Week....

Dailymotion Advertising entrusts monetisation of its new audio format exclusively to Targetspot.

08 October 2021

Targetspot, a world player in the high-growth area of digital audio, announces the signing of an exclusive agreement with Dailymotion...

Digital audio advertising is a resounding success: all the indicators prove it

29 September 2021

Digital audio is a media that people consume naturally on the move: some people run or play sport plugged into...