# Latest **News** & **Articles** ## Podcasts ###### [Podcasts are the medium of attention](/content/blog/podcasts-are-the-medium-of-attention/index.html) 29 March 2023 With peaks of 200 million monthly listeners according to Médiamétrie, the podcast audience in France is continuing to grow, particularly... ## Insights ###### [Think audio ads are cheap/salesy? Think again (you’re missing out)](/content/blog/audio-ads-examples/index.html) 01 March 2023 Let’s face it – many marketers fear audio ads will sound cheap and too salesy. Audio advertising is perceived by... ###### [Azerion and Ausha join forces to facilitate automatic monetisation of native podcasts](/content/blog/azerion-ausha-facilitate-automatic-monetisation-native-podcasts-strong/index.html) 09 February 2023 Azerion’s audio monetisation service Targetspot, has partnered with Ausha, a pioneer in digital audio to simplify the way podcast advertising... ## Online RadioPodcastsInsightsMusic streaming ###### [Ipsos survey: Digital audio advertising delivers outstanding coverage and listener attention](/content/blog/ipsos-survey-digital-audio-advertising-delivers-outstanding-coverage-and-listener-attention/index.html) 10 January 2023 We commissioned an independent Ipsos survey on digital audio consumption, the results exceeded all our expectations! Digital audio advertising has... ###### [Azerion acquires Targetspot and enters audio advertising market](/content/blog/azerion-acquires-targetspot/index.html) 27 December 2022 On 22 November, Azerion, the global digital entertainment and media platform listed on Euronext Amsterdam, announced the acquisition of Targetspot’s... ###### [Customers are listening: 5 reasons why SMEs need to dive into digital audio campaigns](/content/blog/5-reasons-why-smes-need-digital-audio/index.html) 15 December 2022 Integrated technology in our cars, homes, and the palms of our hands creates an enormous opportunity for small and medium-sized... ###### [Targetspot continues its expansion into the Middle East and North Africa](/content/blog/targetspot-expansion-middle-east-north-africa/index.html) 06 December 2022 Targetspot’s digital audio inventory is now available for sale in Saudi Arabia, the United Arab Emirates, Turkey and Morocco, following...